Aman Group, the ultra-luxury hospitality company known for secluded resorts with room counts you can tally on your fingers, appears to be preparing a new brand for larger hotels.
Walker & Dunlop issued a press release last week about its financing and advisory assistance for a Miami development. Buried in the details: The project would include a 185-suite hotel called “Atma Miami by Aman.”
On Monday, Walker & Dunlop removed its press release, which had been on its site as of Sunday. Skift saved a copy of the release — see below — and found other signs pointing to the Atma brand.
In October, Aman registered Atma as a trademark covering hotel and branded residential accommodations.
In 2022, Aman bought the atmahotels.com site from an Italian hotel association. It also r

